What are Yellow Pages?

Yellow Pages are well known all around the World for solid and reliable business information, especially information about companies (contact details), products and services. Yellow Pages is also one of the oldest information media on the Internet.

The history of Yellow Pages dates back to 1905. At that time the first yellow pages in book form was launched. It was a guide containing contact details and info of companies and their offers. The Yellow Pages idea has survived for over a 100 years, only the way of transmission has changed over this period of time. The most modern carrier of business information is the Internet. Nowadays more and more Yellow Pages publishers offer also online versions of business directories.

Yellow Pages popularity and accessibility all around the world

The Yellow Pages brand has been reaching markets for the entire century. While searching for information about companies or products in the different countries, entrepreneurs don't need to know all websites addresses, just type in  www.yellowpages.pl or .uk etc. is all that's required to locate new business in specific country. For this reason Yellow Pages is the best place to: give info about a business, establish international contacts and promote a company and products.olish Yellow Pages has existed in the market since 1998. We notice over 2 700 000 of internauts visiting our site each month. Yellow Pages enables them to search companies and products or services. It is a business platform, which helps to promote a company and to establish trade relations.

The symbol of the Yellow Pages industry

In 1961, the largest at that time, American telecommunication corporation AT&T, which was also the leading representative of the Yellow Pages sector had introduced to its customers a new "the walking fingers" logotype. It was created to encourage consumers to "let their fingers do the walking" through Yellow Pages to make customers aware of the Yellow Pages media power. It became one of the most recognized and well-known advertising themes of all times. The company didn't reserve this symbol as its own trademark. Therefore the walking fingers logo is in the public domain and is commonly associated with the whole business directories sector.